Editorial Strategy & Direction
Audits, strategy and ongoing editorial planning

Editorial & Storytelling
Thought leadership, project stories, features, interviews, newsletters and social media

Editorial Publications
Magazines, journals, guides and bespoke publications

Talks & Conversations
Speaking, panel discussions and moderation

How We Can Work Together

A wooden table by a window with sunlight casting shadows; on the table are an open notebook with a leaf on top, a mug, and some dried flowers.

Editorial Strategy & Direction

For practices and brands looking to strengthen their editorial approach, I offer everything from an initial review and practical recommendations to more in-depth editorial strategy.

Together, we can identify the stories, themes and ideas that matter most to your work and audience, creating a clear direction for what to communicate and where.

This can include editorial audits, strategy and recommendations, content themes and series, thought leadership opportunities and ongoing editorial planning.

Not sure where to start?

Let's Chat
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Editorial & Storytelling

I create original editorial that brings depth to the work, ideas and expertise within a practice or brand.

This might take the form of thought leadership, long-form features, project stories, interviews and Q&As, editorial series or newsletters. A single story can also become the foundation for content across your website, newsletter, social media and wider communications.

Thought leadership
Project stories
Features
Interviews & Q&As
Editorial series
Newsletters
Social Media

A cozy bathroom with an indoor wooden bathtub, a small window showing a view of trees, a towel hanging on the edge of the tub, and minimal decor including a plant and some small bottles.

Editorial Publications

I develop and shape original editorial publications for architecture and design practices, brands and hospitality businesses, from initial concept and editorial strategy through to commissioning, writing and production.

For hotels, retreats and hospitality brands, I create bespoke publications that connect a property with its wider sense of place, sharing stories of local architecture, landscape, makers, craftspeople, food and community.

The result might be a magazine, journal or guide – a publication that gives guests a deeper connection to the place they're visiting while creating original stories that can live across the brand's wider channels.

View of a calm body of water through pine trees, with boats including a sailboat and two motorboats, seen from a wooden deck or porch with a bench.

Talks & Conversations

I speak and moderate conversations exploring architecture, design, place, wellbeing and the environments that shape the way we live.

I've led conversations for brands including Vitra, Arper, Bolon and Doshi Levien, and appeared at events including Decorex, Surface Design Show and Workplace Design Show.

Have a project in mind?

Whether you're looking for a fresh editorial perspective, ongoing support or have an idea you'd like to explore, I'd love to hear from you.

Let's Chat